No Compromises: BFGoodrich to Expand Enthusiast Image – Off the Road and on the Asphalt
BFGoodrich to Expand Enthusiast Image – Off the Road and on the Asphalt
Paper Tiger: Tackling Image Problem Takes Real Teeth, Not Tax Boondoggle
All I can say is: Be careful what you wish for. We’ve all heard tales of consumers being ripped off by auto repair shops. TV news shows and other media have done their watchdog best to uncover unscrupulous shops, especially during sweeps months. Many consumers see those hyper-hyped “Eyewitless News” exposes and automatically lump all
OE Brand Has A Strong Influence on Aftermarket Sales
(Staffordshire, U.K./Tyres & Accessories) The degree of individualisation that goes into commercial vehicles selling for six-figure sums is much higher than for passenger cars.
CTNA Sending Plant Workers to College
(Akron/Tire Review) Continuing its emphasis on its sole remaining active North American tire plant, Continental Tire North America has teamed with Rend Lake College to start Continental University, an on-site program that will allow CTNA workers at its Mt. Vernon, Ill., tire plant to earn college degrees.
Spectacular Showrooms
These days, when it comes to showrooms and customer lounges, there’s a lot of potty talk going on. But, it’s not what you might think. Tire dealers are literally cleaning up their act, and it has nothing to do with verbal communication. It has everything to do with attracting and keeping customers. “I’m very serious
Tyre Re-Inflation Technology is Ready
(Staffordshire, U.K./Tyres & Accessories) Most new vehicles now come fitted with some type of tyre pressure monitoring system, and legislation calling for the compulsory fitment of such units is not too far off in some parts of the world.
Back to Basics: Performance Success Comes Down to Knowing Your Wheels
In our ever-changing performance industry, we must always be aware of what our retail customers need and demand from us. Technical knowledge – the ability to quickly and accurately help them make the best and safest wheel and tire choices – is paramount. Time was that custom wheel selection and fitment was relatively simple. Not
New Man, New Focus: Armes Aims to Strenghten Cooper’s Base While Keeping an Eye on the Future
Roy V. Armes was named president and CEO of Cooper Tire & Rubber Co. last December, following the August resignation of Tom Dattilo. A 31-year veteran of Whirlpool Corp., Armes held several senior-level posts in various departments at the appliance manufacturer, including engineering, project management and purchasing. He also had positions in Mexico and China
Hankook’s T-station Enters China
(Staffordshire, U.K./Tyres & Accessories) Hankook has opened the first of its T-station centres outside of South Korea.
Falken Launches ‘AutoLuxury’ Web Site
(Akron/Tire Review) To support its efforts in the VIP style performance market segment, Falken Tire Corp. will be launching a new Web site and online forum “dedicated to all things VIP,” the company announced.