I Print N Mail Launching New Marketing Solution

I Print N Mail, a direct mail marketing solutions provider, has launched a new marketing product – CaptureIt! Cards – for medium-sized businesses. CaptureIt! Cards combines direct mail with a customer loyalty program.

The CaptureIt! Cards program features a direct mail post-card with a credit card-sized pop-out featuring a coupon or gift card, the company said. The backside of the card features a QR code, that when paired with the CaptureIt! app allows businesses to track customer information and the cards usage, I Print N Mail said.

If a customer scans the QR code themselves, they will find the business’s address, store hours, monthly specials or exclusive members only deals , the company said.

Additionally, the CaptureIt! post card is completely customizable.

For more information, visit CaptureItCards.com.

Goodyear Tire & Rubber Company has launched its tires-as-a-service offering that combines the company’s tires, predictive insights and service footprint in one, subscription-based solution. Building on the company’s Total Mobility program, Goodyear said it will manage end-to-end tire service on behalf of its customers.

Available for commercial and last-mile delivery fleets in the U.S. and Europe, Goodyear said its tires-as-a-service offering can help save time and improve total cost of ownership through outsourced tire management from this subscription-based solution. This is designed to increase uptime, reduce vehicle breakdown events, decrease fuel consumption and more.